WhatsApp Service Messages Are No Longer Free: What Changes on 1 October 2026
From 1 October 2026, Meta charges per delivered message for WhatsApp service replies and for utility templates sent inside the 24-hour window, at each market's utility rate, after 1,000 free service messages per number each month. This guide covers the rates by market, the payment method deadline, what a support team will actually pay and how to keep the bill down.




































































































































